Karim Majeed , D. ., Sheikhesmaeili, S., & Soltan Panah, . H. . (2025). Identifying and Prioritizing Strategies for Reviving Legacy Iranian Brands Using the Fuzzy Delphi and TOPSIS Approaches. Business, Marketing, and Finance Open, 1-12. https://www.bmfopen.com/index.php/bmfopen/article/view/249