Mohammadi H, Rahimi Baghmalek J, Pirzad A, Anvari A. Design and Validation of a Branding Model for Project-Oriented Organizations Toward Creating Brand Equity. BMF OPEN. 2026;3(1):1-10. Accessed June 8, 2026. https://www.bmfopen.com/index.php/bmfopen/article/view/273